|An old mail box in Kawasaki|
If there were a competition, Japanese New Year's postcards would trump Christmas cards hands down every time and here's why. While an Xmas card may convey a lovely message of peace and hope, the New Year's card in Japan is a little sliver of hope itself. If you doubt it, just look at the numbers. I'm talking about the numbers printed at the bottom right hand corner of practically every New Year's postcard stamped "Made in Japan." Those six little digits magically transform each card into a potentially winning lottery ticket sometime around mid-January every year. This time around one out of a million lucky New Year's card recipients will win either an-all-expenses-paid trip to some exotic overseas locale, a laptop, an LCD color TV or other great prize while a greater ratio of the less fortunate will get to claim two commemorative stamps. It's all courtesy of the Japanese Post Office, a.k.a. Japan Post, the entity that provides the card stock that makes the winning dream a reality (if you happen to get a postcard that came from any place other than the Post Office, like Hallmark, etc., you're plumb out of luck).
|Both sides of a typical New Year's postcard|
PSST: The trick to getting New Year's post cards works pretty much the same as Christmas cards. The more you send the more you get in return but as a financial investment, it's kind of low yield.
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